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PepsiCo

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August 17th, 2015

Using your text book, the AUO library and the Internet, research PepsiCo.

  • What is your assessment of the competitive strength of PepsiCo’s different business units?
  • Does PepsiCo’s portfolio demonstrate good strategic fit?
  • What opportunities for skills transfer, cost sharing, and brand sharing does PepsiCo have?
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