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? Abstract
o A concise summary of the paper outlining:
o the context (why the topic is important),
o the objective (possibly in the form of a research question),
o the framework or model used in the analysis,
o the data used in the analysis
o the rationale for the choice of ventures,
o the key findings, and
o the contribution to the domain (the new insights the work provides).
o It should be no more than 300 words in length
? Introduction
o Overview
o Research objective (possibly in the form of a research question)
o Structure of the paper
? Background
o Discussion of the chosen organisations
o Discussion of some of the issues they face which are relevant to the analysis

this is my part of the group work and these are the 3 organisations we chose: cancer research, virgin atlantic and royal mail
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